The Cautionary Tale of "No More Woof," a Crowdfunded Gadget to Read Your
  Dog's Thoughts
From: IEEE Spectrum - 01/19/2017

People talk to their pets all the time. But wouldn't it be great if their
pets talked back? That was the pitch in the "No More Woof" crowdfunding
campaign on Indiegogo. It promised backers a wearable gadget with built-in
EEG that would monitor a dog's brainwaves, figure out its mental state, and
translate its sentiments into human language. But the pitch was the easy
part: The campaigners took backers' money and enjoyed the media attention,
then went silent. The case says a lot about the current state of consumer
neurotech, where the ideas are audacious, exciting—and often totally
infeasible.

Read the entire article at:
http://spectrum.ieee.org/the-human-os/biomedical/devices/cautionary-tale-of-no-more-woof-a-crowdfunded-gadget-to-read-your-dogs-thoughts

Links:
No More Woof
https://www.indiegogo.com/projects/no-more-woof

Talking Dog Device Ready to Hit Market Soon
http://abcnews.go.com/Technology/talking-dog-technology-ready-hit-market/story?id=22680323

No More Woof
http://www.nomorewoof.com