Design WITH me, not FOR me
From: American Society on Aging - Aging Today - 11/2016

"Design WITH me, not FOR me!”" That's the mantra used by Dr. June Fisher, 82
year old physician and designer with the CITRIS program at the University of
California, Berkeley. As a person with a career in occupational medicine and
insights drawn from her current elderhood, Dr. Fisher plays a key role in
educating design students, colleagues, and entrepreneurs who claim to be
adapting and developing successful new technologies for an aging population.
She recently judged a "pitch" event where young designers could present their
ideas for new products and services. "She noted that most of the start-up
pitches were delivered in a way that ignores and disregards most seniors'
acute awareness of their needs, and leads to products that inappropriately
address seniors’ needs".

Read the entire article at:
http://web.stanford.edu/class/engr110/pdf/AgingToday.pdf