In a Graying Population, Business Opportunity From: New York Times - 02/05/2011 By: Natasha Singer The age-empathy suit comes from the MIT AgeLab, where researchers designed Age Gain Now Empathy System (Agnes) to help product designers and marketers better understand older adults and create innovative products for them. Submitted by Rebecca Taylor Read the entire article at: http://www.nytimes.com/2011/02/06/business/06aging.html?_r=1&hp Links: AgeLab http://agelab.mit.edu/ Joseph F. Coughlin http://agelab.mit.edu/director-joseph-f-coughlin Eric Dishman TED lecture http://www.ted.com/talks/eric_dishman_take_health_care_off_the_mainframe.html Oregon Center for Aging & Technology http://www.orcatech.org/ Intel-GE Care Innovations http://www.careinnovations.com/ AgeWave http://www.agewave.com/index.php